5. How to choose the right campaign

BOGO+ provides five campaign types, each designed for a different promotion strategy.

Choosing the right campaign depends on how customers qualify for the promotion and what reward they receive.

Campaign	Customer qualifies by	Available rewards	Best for
BOGO Deal	Buy specific products or collections	Product (Free, % off, fixed amount off)	Buy X Get X / Buy X Get Y promotions
Gift with Cart Value (Gift with Purchase)	Reach a cart value or purchase quantity	Product, Order discount, Shipping discount	Single-threshold promotions
Goal Order	Reach multiple spending milestones	Product, Order discount, Shipping discount	Multi-tier spend-and-save promotions
Volume Discount	Purchase a specified quantity	Percentage discount or fixed amount discount	Bulk purchase discounts
Discount by Item Price	Purchase eligible items	Discount applied to the cheapest or highest-priced item	Cheapest/highest item promotions

1. BOGO Deal

Choose this campaign when customers need to purchase specific products or collections to unlock another product.

Available rewards

For the rewarded product, you can offer:

Free
Percentage discount
Fixed amount discount

Note

BOGO+ currently supports Free, Percentage off, and Fixed amount off. It does not support setting a product to a fixed final price (for example, "Get Product B for $10").

Best for

Buy One Get One Free
Buy X Get Y
Cross-selling
Bundle promotions

2. Gift with Cart Value (Gift with Purchase)

Choose this campaign when customers need to reach one spending or quantity requirement before receiving a reward.

Customers can qualify by:

Cart value
Product quantity

Available rewards

Product reward
- Free
- Percentage discount
- Fixed amount discount
Order discount
Shipping discount

One reward tier only.

Best for

Spend $100 → Get a free gift
Spend $150 → Get $20 off the order
Buy 3 products → Get free shipping

3. Goal Order

Goal Order works similarly to Gift with Purchase, but supports multiple reward tiers.

Customers unlock better rewards as they reach higher spending goals.

Available rewards

Each tier can reward customers with:

Product reward
- Free
- Percentage discount
- Fixed amount discount
Order discount
Shipping discount

Best for

Spend $50 → Free shipping
Spend $100 → Free gift
Spend $200 → 20% off your order

4. Volume Discount

Choose this campaign when the discount depends on how many eligible items customers purchase.

Available rewards

Percentage discount
Fixed amount discount

Multiple quantity tiers are supported.

Best for

Buy 2 → 10% OFF
Buy 4 → 20% OFF
Buy 6 → $30 OFF

5. Discount by Item Price

Choose this campaign when you want to discount products based on their price ranking in the cart.

The app can automatically identify:

Cheapest item
Highest-priced item

Available rewards

Free
Percentage discount
Fixed amount discount

Best for

Buy 2 items → Cheapest item free
Buy 3 items → Highest-priced item 50% off

Need more help?

If you encounter any issues or have questions, feel free to reach out to our support team via [email protected] or via our live chat - we're happy to help!